About Me.

Hello my name is Feild Craddock, I’m a Multidisciplinary designer specializing in interactive hardware. I combine a hybrid interaction design and industrial design skill-set to solve problems and craft magical product experiences. Through digital/physical prototyping, wireframing, user testing, and video storytelling, I better understand users and design interactions around their needs. I use my ID background to collaborate with industrial designers and hardware engineers to tackle the real-world implications of bringing experiences to life.




Copenhagen Institute of Interaction Design - Copenhagen, DK

Masters in Interaction Design

January 2015 - January 2016

Virginia Tech - Blacksburg, VA

Bachelors in Industrial Design

May 2010 - August 2013

Rhode Island School of Design - Providence, RI


August 2008 - December 2009


fuseproject - San Francisco, CA

industrial and interaction designer

December 2016 - Present

Y Studios - San Francisco, CA

contract designer

October 2016 - December 2016

Smart Design - New York, NY

industrial designer

May 2013 - November 2014



2016 - IXDA Interaction Awards Shortlist

Worked in collaboration with the Danish government to design “MyGreat” a digital service to ease the transition for new immigrants to Denmark.

2013 - IDSA Student Merit Award Winner

Represented Virginia Tech and the southern district at the IDSA International Conference in Chicago, IL.

2013 - Reinvent Payphones Design Challenge Semi-Finalist

Was selected to travel to New York and present my vision for the future of NYC’s payphones to city officials.

2013 - Hong Kong Poly-U Business Plan Challenge

My team’s business plan was short-listed, earning us a trip to Hong Kong to pitch a new dental care start-up for seniors.

2013 - Eastman Chemical Merit Scholarship

Awarded annually by the Eastman Innovation Lab to the most consistently high-performing 3rd year ID student.

Skills & Software


Concept Generation, User Testing, Co-Creation, Ethnographic Research, Speculative Design, Service Design, Storytelling, Filmmaking, Human Factors


Analog/Digital Sketching, Modeling Making , 3D Printing, Design for Manufacturing, Pattern-Making, Sewing, Machine/Handworking Wood & Metal


Photoshop, Illustrator, Sketch, Solidworks, Keyshot, Premiere, After Effects, Keynote, Ableton, Indesign


HTML , CSS, Processing, Arduino, Javascript (basic).


clients & collaborators: